Senior Marketing Manager
W
Western Veterinary PartnersVeterinary Services
Remote option available, some travel may be requiredFull-TimeSenior
Salary$90,000 — $100,000 USD
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Job Details
- Experience
- 5+ years of experience in marketing, account management, business consulting, client success, or a related field; 2+ years of digital marketing experience
- Required Skills
- Data AnalysisSEODigital MarketingAccount Management
Requirements
- Bachelor’s degree
- 5+ years of experience in marketing, account management, business consulting, client success, or a related field
- 2+ years of digital marketing experience (SEO, SEM, email marketing and social media)
- Strong understanding of digital marketing platforms, local search, online booking, and Google Ads
- Ability to analyze marketing and business performance, identify high-impact opportunities, and connect recommendations to measurable business outcomes
- Exceptional interpersonal skills and ability to build strong relationships
- Self-motivated, proactive and able to independently manage multiple complex projects
- Strong problem-solving skills and ability to work in a fast-paced environment
- Strong attention to detail
- Experience developing and executing marketing strategies for multi-location, healthcare, veterinary, dentistry, or other physician-centric/service-based organizations strongly preferred
Responsibilities
- Serve as the primary strategic marketing partner for a portfolio of 35+ veterinary hospitals
- Lead high-touch partner relationships with a high level of responsiveness, strategic guidance and follow-through
- Develop tailored growth plans based on practice goals, capacity, business performance, competitive landscape and local market opportunities
- Identify opportunities to increase visits, acquire new clients and improve retention through marketing, digital acquisition, client experience and operational levers
- Translate performance data into clear recommendations, priorities, KPIs and measurable action plans
- Collaborate with hospital teams, provide training and support, and monitor program effectiveness
- Coordinate cross-functional marketing resources, vendors and internal partners
- Identify successful strategies and best practices that can be scaled across the JV portfolio
- Monitor and optimize performance to ensure ROI and key performance metrics are met
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