Head of Growth Marketing
U
UpboundCloud Infrastructure
North America - RemoteFull-TimeManager
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- 10+ years in B2B marketing, including at least 3 leading growth, demand generation, or acquisition.
- Required Skills
- Data analytics
Requirements
- 10+ years of experience in B2B marketing.
- 3+ years leading growth, demand generation, or acquisition functions.
- Proven experience managing a meaningful program budget with trackable ROI.
- Hands-on expertise in ad platforms, marketing automation platforms, and data dashboards.
- Experience implementing AI tools within a marketing team workflow.
- Fluency in analytics to design tests, size opportunities, and defend metrics.
- Experience marketing to technical buyers, such as platform engineers or infrastructure teams.
- Experience building or managing a small team.
- Ability to work with autonomy.
Responsibilities
- Own full-funnel growth for the Upbound commercial platform.
- Manage campaign roadmap, program budget, and regular business reviews with leadership.
- Oversee paid media channel mix, targeting, and efficiency.
- Lead lifecycle marketing and marketing operations, including attribution and funnel reporting.
- Drive conversion, SEO, and AI answer visibility across company web properties.
- Partner with product and engineering to optimize the self-serve motion from signup to paid conversion.
- Build and manage a growth team and oversee agency and vendor relationships.
- Adopt and integrate AI-native marketing tools and workflows to improve efficiency and analysis.
View Full Description & ApplyYou'll be redirected to the employer's site
