Senior Account Manager, Demand

New
M
MistplayMobile Gaming, AdTech
LondonFull-TimeSenior
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
SalesforceHubSpotAccount ManagementCRMData analytics

Requirements

  • 5+ years of experience in strategic client relationship management or sales within the gaming industry or mobile advertising.
  • Bachelor's degree in Business, Marketing, Communications, or a related field.
  • Proven ability to build strategic client partnerships and maximize account value through upsells and expansion.
  • Strong knowledge of the global mobile advertising ecosystem and game publishing business models.
  • Skilled in pipeline management, reporting, contract negotiation, and custom proposal/sales material development.
  • Excellent communication and presentation skills, including experience in persuasive client engagement and public speaking.
  • Proficiency with CRM software such as Salesforce or HubSpot.
  • Experience with sales prospecting tools like LinkedIn Sales Navigator.
  • Experience with mobile measurement partners such as AppsFlyer, Adjust, or Singular.
  • Working knowledge of gaming industry analytics platforms like Sensor Tower or App Annie.
  • Proficiency with standard business tools including Excel, Google Sheets, PowerPoint, Google Slides, Slack, and Zoom.

Responsibilities

  • Serve as the primary point of contact and own the overall relationship for assigned clients.
  • Build and manage a pipeline of upsell and expansion opportunities to maximize client lifetime value.
  • Advocate for clients internally by capturing and escalating their feedback across teams.
  • Deliver strategic feedback and performance insights that strengthen client relationships.
  • Drive client retention by proactively identifying and mitigating churn risk.
  • Partner with the Ad Operations team to identify opportunities to improve client performance and unlock upsell potential.
  • Track industry trends and client-specific developments to inform account strategy.
  • Maintain accurate CRM records and report on pipeline, client trends, opportunities, and risks.
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