- Run customer research mapping jobs such as proposals, simple contracts, quotes, and renewals to specific workflows.
- Build positioning and messaging for workflows as a product family and explain how each fits into the broader agreement platform.
- Define how to communicate what AI agents prepare, what customers approve, and how automation is auditable and trustworthy.
- Partner with Product and R&D to decide which workflows to build, sequence launches, and define success before shipping.
- Bring customer and market evidence into roadmap decisions.
- Shape how workflows are discovered in the product and on the website, and support sales enablement.
- Plan launches with in-product guidance, training, and proactive communication; define kill criteria and success metrics.
- Build customer proof points and run campaigns that move accounts from one workflow to several.
Artificial Intelligence