Go-To-Market & Brand Specialist
New
M
MoonlightVirtual Staffing
Metro Manila, Philippines. Cape Town, Western Cape, South Africa. Nairobi, Nairobi County, Kenya. Bogotá, Bogota, ColombiaFull-TimeMiddle
Salary$1,600 USD/monthly
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Job Details
- Languages
- English
- Experience
- 2–4+ years
- Required Skills
- Content creationLead GenerationDigital MarketingHubSpotCanvaCRM
Requirements
- 2–4+ years of experience in a marketing generalist, growth marketing, or digital marketing role
- Demonstrated experience running lead generation campaigns (LinkedIn outreach, email marketing, or paid/organic channels)
- Working proficiency in design tools (Canva required; Adobe Creative Suite or Figma a plus)
- Strong written English communication skills
- Comfortable working independently with minimal oversight in a fast-moving startup environment
- Experience working with US-based clients or companies (remote/virtual staffing background a plus)
- Experience in B2B services, staffing, or executive support industries
- Familiarity with CRM or lead-tracking tools (HubSpot, ClickUp, or similar)
- Basic video editing or short-form content skills
- Prior experience in an early-stage startup where roles were fluid and cross-functional
Responsibilities
- Execute outbound and inbound lead generation strategies to build pipeline of executive clients
- Manage and optimize campaigns across LinkedIn, email, and other relevant channels
- Track and report on funnel performance and iterate based on results
- Collaborate with the CEO and Head of Operations to refine ideal customer profile and messaging
- Maintain and evolve brand visual identity across marketing materials and sales collateral
- Design on-brand assets using tools like Canva
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