Ecommerce Performance Marketing Specialist
New
M
MultiplyMiiEcommerce Marketing
Remote Philippines, Monday-Friday, 9AM to 5PM UK Time (open to overlapping hours)Full-TimeMiddle
Salary₱90K – ₱100K per month
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Job Details
- Experience
- 3+ years
- Required Skills
- Digital Marketing
Requirements
- Minimum of 3+ years of experience as an Ecommerce Performance Marketing Specialist driving paid media growth across multi-channel environments.
- Demonstrated ability to drive profitable ecommerce revenue/GMV growth with historical metrics on managed ad budgets, ROAS, CAC, CPA, and personal campaign contributions.
- Proven experience improving AOV and conversion rates through strategic initiatives like bundling, multi-buys, and targeted retention.
- Hands-on experience with Google Shopping, Performance Max, and wider Google Ads campaign management.
- Demonstrated success driving TikTok Shop growth through creators, affiliates, and paid advertising.
- Hands-on experience developing and testing high-converting UGC and ad creatives.
- Proven ability to integrate Meta (Facebook & Instagram), Google Ads, TikTok Shop, creator/affiliate networks, and retargeting campaigns.
- Experience managing multiple brands or accounts simultaneously.
- Highly self-motivated, organized, and capable of working independently with minimal supervision.
- Strong problem-solving capabilities with a data-driven approach.
Responsibilities
- Drive scalable customer acquisition and revenue growth across Meta Ads, TikTok/TikTok Shop, and Google Ads (including Google Shopping and Performance Max).
- Manage performance marketing across a portfolio of brands at varying stages of maturity.
- Develop and implement strategies to ensure profitable ecommerce growth by optimizing unit economics, customer acquisition costs (CAC), average order value (AOV), and conversion rates.
- Balance and integrate paid advertising, organic content, UGC testing, creator/affiliate marketing, and retargeting activities across all primary channels.
- Leverage creator/affiliate partnerships and paid campaigns within TikTok Seller Center to accelerate storefront revenue.
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