PR & Content Manager

New
T
Trust WalletWeb3 Cryptocurrency
GlobalFull-TimeManager
Salary not disclosed
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Job Details

Experience
5+ years

Requirements

  • 5+ years of experience in PR, corporate communications, or brand marketing.
  • At least 2 years explicitly within the Web3, crypto, or DeFi space.
  • Functional understanding of decentralized ecosystems, non-custodial wallets, smart contracts, and major layer-1/layer-2 networks.
  • Proven track record of securing high-tier media placements.
  • Established relationships with prominent crypto journalists and tech editors.
  • Ability to draft compelling press releases, messaging frameworks, and executive talking points under tight deadlines.
  • Experience working across decentralized, distributed teams.
  • Experience executing localized campaigns across diverse global regions (e.g., LATAM, APAC, EMEA).

Responsibilities

  • Develop and execute an impactful global PR calendar covering product launches, security milestones, strategic partnerships, and community initiatives.
  • Build, maintain, and leverage relationships with tier-one tech, business, and crypto-native media outlets.
  • Maintain and evolve Trust Wallet's global brand guidelines, ensuring absolute consistency in voice, tone, and messaging.
  • Work closely with Security, Product, and Legal teams to draft rapid, transparent, and accurate communications during industry events or security incidents.
  • Position leadership team as authoritative voices through speaking engagements, op-eds, podcast placements, and industry panels.
  • Conceive and execute creative marketing campaigns that drive brand awareness and onboard new users.
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