Senior Marketing Manager, Growth
New
S
ScalableMarketing / Business Coaching
Austin, Texas, United StatesFull-TimeSenior
SalaryCompetitive Salary + Performance-Based Compensation
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Job Details
- Experience
- 6+ years
- Required Skills
- Data AnalysisHubSpot
Requirements
- 6+ years of experience in growth, demand generation, or conversion marketing.
- Direct experience marketing to founders or SMB owners.
- Proven experience in high-ticket coaching, consulting, or info-product businesses.
- Demonstrated ability to optimize $100K+/month paid media budgets on Meta and Google.
- Strong conversion copywriting skills for emails, landing pages, and ad copy.
- Track record managing and monetizing email lists of 10,000+ subscribers.
- Experience building and optimizing high-ticket conversion funnels.
- Mastery of HubSpot workflows, lead scoring, and pipeline management.
- AI fluency for writing, testing, and workflow optimization.
- Strong collaboration skills for directing execution partners.
Responsibilities
- Own the master promotions calendar for workshops, webinars, and evergreen funnels.
- Manage and monetize a large email list through segmentation and lifecycle sequences.
- Write conversion-focused copy for landing pages, emails, and campaign assets.
- Architect and optimize conversion funnels from traffic source to booked sales call.
- Direct paid media strategy and budget allocation for Meta Ads and Google Ads.
- Collaborate with revenue operations and content strategy teams on funnel execution.
- Report on key performance metrics to leadership to drive optimization.
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