B2B Paid Advertising Specialist
New
P
Power DigitalDigital Marketing
Remote - United StatesFull-TimeMiddle
SalaryBase salary + commission opportunities
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Job Details
- Experience
- 1-2 years of digital marketing
- Required Skills
- ShopifyGoogle AnalyticsMicrosoft ExcelDigital Marketing
Requirements
- 1-2 years of digital marketing experience.
- 1+ years of experience with Direct Response marketing specifically in E-Commerce.
- 1+ years experience with Meta or Google Ads for direct response campaigns.
- 1+ years experience leading paid advertising strategy for direct response marketing efforts.
- 1+ years experience with Google Analytics and Shopify.
- 1 year experience in a client-facing role handling communications.
- Excellent Excel skills with a clear understanding of advanced features.
- Excellent data analytics skills.
- Highly dependable, self-starter with good organization and time management skills.
Responsibilities
- Maintain flawless execution across all paid advertising platforms including Meta, Google, and TikTok.
- Independently manage timelines, budgets, pacing, and daily performance.
- Execute and optimize paid advertising programs end-to-end, including ad builds, reporting, and performance monitoring.
- Identify growth opportunities, form test hypotheses, and recommend data-backed optimizations.
- Maintain a client-first mindset and incorporate objectives, constraints, and brand nuances.
- Ensure accurate budget pacing and proactively flag risks.
- Own the upkeep and execution of client testing roadmaps and experiments.
- Autonomously prepare and present performance reports and recaps using clear data storytelling.
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