Media Director
New
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tmpB2B Marketing
Colorado, United States. California, United States. Washington, United States. Illinois, United States. Texas, United StatesFull-TimeDirector
Salary115,000 - 130,000 USD per year
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Job Details
- Experience
- At least 8 years of experience in the field of media
- Required Skills
- Data AnalysisBudget management
Requirements
- At least 8 years of experience in the field of media, agency experience preferred.
- B2B marketing experience, preferably within an agency setting.
- Strong track record of developing and overseeing cross-channel media strategies.
- Proven ability to synthesize data and results, identify trends, and fuel content strategies.
- Strong commercial understanding, with experience managing media budgets and making strategic investment and optimization decisions.
- Ability to use data, measurement, and insights to demonstrate media performance and business impact.
- Managerial experience with solid ability to lead, inspire and rally a team.
- Confidence presenting media strategies, recommendations, and performance to senior client stakeholders.
- Evidence of working with cross-discipline teams (strategy, creative, technology, media, and project management).
- Ability to quickly identify and resolve challenges in a client-centric environment.
- Demonstrated skill sets for client interaction and communication.
Responsibilities
- Lead the development of integrated cross-channel media strategies for complex global B2B clients.
- Provide executive-level recommendations that connect media investment to business outcomes.
- Oversee optimization of media programs and ensure strategic adjustments are implemented based on performance.
- Partner with Strategy, Creative, Analytics and Client Services to develop integrated client solutions.
- Own media measurement frameworks that connect channel performance to pipeline, revenue and business impact.
- Serve as the senior media lead and strategic advisor for assigned clients.
- Build trusted relationships with senior marketing, revenue, and business stakeholders.
- Lead executive presentations, performance reviews, and strategic planning discussions.
- Mentor and coach Media Supervisors, Planners, and Specialists.
- Develop planning frameworks, POVs, and best practices for the agency.
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