Head of Marketing - North America
New
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JobgetherB2B Technology
Head of Marketing based in United States, ESTFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 10+ years
- Required Skills
- Budget managementCRM
Requirements
- 10+ years of experience in B2B marketing, field marketing, or demand generation.
- Demonstrated success in technology consulting, digital services, IT services, or SaaS environments.
- Proven experience managing integrated campaigns, executive-level events, and sales-aligned programs.
- Strong track record of partnering with sales organizations to support revenue growth.
- Experience leading and developing marketing teams, preferably in a matrixed organization.
- Deep understanding of Account-Based Marketing (ABM) approaches.
- Familiarity with CRM and marketing automation platforms (e.g., HubSpot, Marketo).
- Strong analytical mindset with ability to interpret campaign metrics into recommendations.
- Excellent stakeholder management and presentation skills for senior executives.
- Must be located on the U.S. East Coast and able to work within the EST time zone.
- Willingness to travel for business meetings, events, and industry engagements.
Responsibilities
- Develop and own the North American field marketing strategy and annual plan.
- Lead, coach, and develop a high-performing regional marketing team.
- Drive brand awareness, demand generation, pipeline creation, and marketing ROI.
- Partner with sales and global teams to identify target accounts and campaign priorities.
- Design and execute integrated programs including digital, events, content, and ABM.
- Scale ABM programs across 1:1, 1:few, and 1:many models.
- Manage regional marketing budgets and external agency relationships.
- Act as a strategic advisor to sales teams to improve lead conversion.
- Track and analyze marketing performance using CRM and automation platforms.
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