General Manager, Consumer

New
J
JobgetherConsumer Services
Remote eligibility within the United StatesFull-TimeManager
Salary not disclosed
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Job Details

Experience
10+ years
Required Skills
Data AnalysisOperations Management

Requirements

  • 10+ years of experience across general management, growth, marketing, operations, business operations, or related leadership functions.
  • Demonstrated experience building and scaling a consumer business, product, service, or new business line in an ambiguous and fast-moving environment.
  • Strong understanding of customer acquisition, growth marketing, funnel optimization, retention, conversion, and unit economics, including metrics such as CAC.
  • Proven 0-to-1 mindset with the ability to create structure, establish priorities, and turn ambiguous opportunities into measurable business outcomes.
  • Experience leading multiple cross-functional functions and driving execution across growth, marketing, operations, analytics, and technology.
  • Strategic and hands-on leadership style, with the ability to set long-term direction while personally driving critical initiatives and solving operational challenges.
  • Strong analytical and data-driven decision-making skills, with the ability to use business metrics to identify opportunities and improve performance.
  • Proven experience building, developing, and scaling high-performing teams while creating accountability and maintaining strong employee engagement.
  • Excellent executive communication skills, with the confidence to collaborate with senior leaders and present complex business topics to executive or Board audiences.
  • Strong cross-functional collaboration skills and the ability to align diverse stakeholders around common objectives.
  • Consumer marketplace, consumer services, or similar experience is preferred.
  • Comfortable operating in a people-first environment that values transparency, authenticity, inclusivity, ownership, and entrepreneurial thinking.

Responsibilities

  • Own the overall consumer business strategy and execution, with accountability for growth, marketing, operations, customer experience, and business performance.
  • Partner closely with the CEO and executive leadership on consumer strategy, performance reviews, major business decisions, and, when appropriate, Board-level discussions.
  • Lead customer acquisition across paid media, internal marketing initiatives, local referral programs, community channels, and emerging growth opportunities.
  • Develop, test, and optimize acquisition strategies and channels using experimentation, performance data, and customer insights.
  • Oversee consumer operations, including activation, inbound support, visit success, and the development of scalable processes that deliver a strong customer experience.
  • Serve as the central program leader across consumer initiatives, translating strategic priorities into clear owners, milestones, deliverables, and execution plans.
  • Build and leverage dashboards, funnel metrics, operating KPIs, and unit economics to identify opportunities, diagnose challenges, and guide business decisions.
  • Translate customer and operational needs into technology requirements and priorities, partnering with Product, Engineering, and Design to build solutions that enable scalable growth.
  • Lead and develop the existing consumer team of approximately 10 people, strengthening capabilities, defining organizational needs, and scaling the team as the business grows.
  • Foster a culture of ownership, collaboration, experimentation, continuous learning, and high performance across the consumer organization.
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