Growth Marketing Manager, MarTech
New
J
JobgetherDigital Marketing
Based in the United StatesFull-TimeManager
Salary$104,800–$154,000 USD
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Job Details
- Experience
- At least 4 years
- Required Skills
- PythonSQLData AnalysisDigital MarketingA/B testing
Requirements
- Bachelor’s degree in Digital Marketing, Computer Science, a related discipline, or equivalent practical experience.
- At least 4 years of experience in digital or growth marketing, including ownership of A/B testing and optimization programs for high-traffic, direct-to-consumer websites or portals.
- Hands-on experience with A/B testing and experimentation platforms such as Optimizely, Optimize, or Test and Target, including experiment configuration.
- Strong analytical capabilities, with practical experience using SQL and Python for data analysis, dashboard development, and data pipeline creation.
- Experience interpreting marketing and digital performance data and converting insights into actionable growth strategies.
- Strong understanding of experimentation methodologies, conversion optimization, customer journeys, and acquisition performance.
- Excellent written and verbal communication skills, with the ability to explain technical concepts and requirements to both technical and non-technical audiences.
- Ability to collaborate effectively across MarTech, Engineering, Marketing, and other business functions in a fast-paced environment.
Responsibilities
- Lead the end-to-end experimentation roadmap, including the design, configuration, execution, and analysis of A/B and multivariate tests across digital customer journeys.
- Evaluate acquisition performance using web, app, and media analytics to identify growth opportunities and translate findings into actionable recommendations.
- Partner with MarTech and Engineering teams to implement reliable tracking, integrations, and measurement solutions supporting marketing and experimentation initiatives.
- Develop dashboards, reporting frameworks, and performance insights that measure progress against business objectives and clearly communicate results to stakeholders.
- Drive continuous optimization of digital experiences by managing website content updates, change requests, and issue resolution across critical MarTech platforms.
- Identify opportunities to improve customer acquisition, conversion, and overall marketing effectiveness through structured experimentation and data-driven decision-making.
- Help develop scalable systems and processes that proactively surface optimization opportunities and support future growth initiatives.
- Collaborate with technical and non-technical stakeholders to translate business goals into clear technical requirements and effective marketing solutions.
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