Sr. Field Marketing Manager
New
A
AHEADDigital Business
Los Angeles, California / Phoenix, ArizonaFull-TimeSenior
Salary115,000 - 125,000 USD per year
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Job Details
- Required Skills
- Project ManagementSalesforceData analytics
Requirements
- Proven experience developing and executing integrated, ROI-focused marketing and pipeline generation programs.
- Strong knowledge of account-based marketing (ABM) strategies and execution.
- Demonstrated expertise in both project management and event execution.
- Familiarity with marketing automation and CRM platforms, ideally including Marketo, Salesforce, and Demandbase.
- Highly analytical, with a passion for using data to drive decisions and optimize performance.
- Excellent written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Ability to manage time effectively across competing priorities.
- Willingness to travel up to 40% as needed to support business and client needs.
Responsibilities
- Develop and execute integrated field and regional marketing strategies tailored to the West Region.
- Design and activate executive engagement programs, including CxO-level experiences and high-touch events.
- Lead the planning, execution, and optimization of regional demand generation and pipeline acceleration initiatives.
- Partner closely with sales, product marketing, and demand generation teams to ensure cross-functional alignment.
- Drive and execute account-based marketing (ABM) strategies focused on high-value accounts.
- Manage and analyze campaign performance, KPIs, and ROI using data and analytics.
- Oversee and manage the West Region marketing budget.
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