Senior Account Manager - Online Reputation Management
New
I
InterdependencePublic Relations
Work from anywhere in the U.S.Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 7–9 years
- Required Skills
- Google AnalyticsSEOGenerative AISEMrushAhrefs
Requirements
- 7–9 years of experience in digital communications, SEO, or online reputation management.
- Proven success managing client-facing ORM or SEO programs in an agency or consultancy environment.
- Deep understanding of search algorithms and AI-driven search trends (e.g., ChatGPT, Perplexity, AI Overviews).
- Exceptional writing, editing, and messaging skills—especially for executive content, thought leadership, and branded search results.
- Proficiency with tools such as SEMrush, Ahrefs, Meltwater, Google Analytics, Sprinklr, and review monitoring platforms.
- Strong analytical abilities and experience translating data into actionable insights.
- Excellent client management and presentation skills; calm and strategic under pressure.
- Experience handling sensitive or crisis-related situations with discretion and professionalism.
Responsibilities
- Serve as the lead client contact on high-touch ORM accounts, ensuring strong relationships and effective execution.
- Develop comprehensive digital reputation strategies grounded in search behavior, brand narrative, and stakeholder sentiment.
- Guide and oversee content optimization and SEO initiatives targeting Google, AI search engines, and review platforms.
- Monitor search engine results pages (SERPs) and implement proactive and reactive tactics to improve visibility and sentiment.
- Collaborate with internal teams including SEO specialists, writers, designers, and analysts to execute multi-channel ORM campaigns.
- Deliver clear, actionable reporting and insights that demonstrate impact and inform future strategies.
- Coordinate ORM strategy with earned media and executive visibility teams.
- Stay up to date with platform changes, algorithm updates, and AI developments affecting digital reputation.
- Present findings, recommendations, and strategy roadmaps to senior clients and executive stakeholders.
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