Programmatic Sales Director (Publicis Account)
W
WunderkindAdTech
Posting Location: ['Remote']Full-TimeDirector
Salary$280,000.00 to $300,000.00, base plus commission, split 50/50
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Job Details
- Experience
- 8+ years total relevant experience; 5+ years growing own book of programmatic business
- Required Skills
- Business Development
Requirements
- 8+ years of total relevant experience in online programmatic advertising sales.
- At least 5 years of experience growing your own book of programmatic business, against a quota, in an agency or vendor setting.
- Experience of starting from scratch (new territories, new book of business) is highly desirable.
- Strong connections across the industry with prospective clients, particularly within the Publicis account.
- A robust, active network of buy-side contacts with whom you have built rapport and trust through successful new business wins.
- Proven track record of delivering on team and individual revenue targets through the acquisition of large, strategic new clients.
- Expertise in selling complex CPA, CPC, and CPM marketing campaigns to new buyers.
- Deep technical knowledge of the programmatic ecosystem, including DSPs, ad exchanges, and ad servers.
- BA/BS degree in a numeric, technical, or commercial field.
Responsibilities
- Prospect and secure new programmatic demand from agencies and advertisers across your territory.
- Lead the full sales cycle for new buyers, from initial outreach and education to contract execution and first-campaign launch.
- Build and scale a robust network of first-time decision makers in the programmatic buying cycle, including in-house marketers and trading desks.
- Develop and execute sophisticated sales strategies specifically designed to displace competitors and capture new market share.
- Educate the market on Wunderkind's unique value proposition to overcome barriers to entry with new clients.
- Act as a strategic liaison between the market and internal teams to ensure product evolution aligns with the needs of emerging buyers.
- Work hand-in-hand with Account Managers to transition newly secured buyers for long-term service while you remain focused on the next acquisition.
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