Marketing Manager

New
W
WOW Remote TeamsBeauty Manufacturing
United States, Overlap at least 5 hours daily with Eastern TimeFull-TimeManager
Salary not disclosed
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Job Details

Languages
English
Experience
Minimum 4 years
Required Skills
ShopifySEOLead GenerationHubSpotCRM

Requirements

  • Minimum 4 years of experience in growth marketing, digital marketing, B2B marketing, DTC marketing, or related fields.
  • Proven experience managing SEO strategies and website content.
  • Strong hands-on experience using AI tools daily for marketing execution.
  • Experience with CRM platforms and marketing automation.
  • Experience with Shopify content management.
  • Advanced English communication skills, both written and verbal.
  • Availability to overlap at least 5 hours daily with Eastern Time.
  • Ability to work independently and drive projects from concept to execution.
  • Experience measuring and reporting marketing performance.

Responsibilities

  • Develop and execute comprehensive SEO strategies to improve search rankings, organic traffic, and lead generation.
  • Manage and continuously optimize website content, including landing pages, product pages, and Shopify content.
  • Create and refine AI-assisted content that supports organic growth and conversion objectives.
  • Build, launch, and optimize conversion-focused landing pages and lead capture funnels.
  • Plan and execute B2B email marketing campaigns using platforms such as HubSpot, Klaviyo, or similar tools.
  • Manage and test paid marketing campaigns across Google, LinkedIn, Meta, and other relevant channels.
  • Build and maintain CRM workflows, automation sequences, audience segmentation, and lead nurturing programs.
  • Track, analyze, and report on marketing performance metrics, including website traffic, search visibility, lead generation, and pipeline contribution.
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