Field Marketing and Events Manager
New
D
DAS HealthHealthcare IT
Remote (U.S.)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementSalesforceBudget managementHubSpot
Requirements
- 5+ years of experience in event marketing, trade show management, or field marketing.
- Proven experience owning events end-to-end, from planning through reporting.
- Strong ability to measure event performance and ROI, including pipeline impact and conversion metrics.
- Experience partnering with sales teams to drive engagement and revenue outcomes.
- Strong project management and organizational skills with attention to detail.
- Experience with CRM and marketing automation platforms (e.g., Salesforce, HubSpot).
- Ability to manage budgets, vendors, and multiple initiatives simultaneously.
- Strong communication and collaboration skills.
- Willingness to travel as needed for events, up to 25%.
Responsibilities
- Develop and execute an annual events and field marketing strategy aligned with pipeline, brand, and customer growth objectives.
- Own the event calendar across trade shows, conferences, webinars, executive roundtables, and virtual programs.
- Lead end-to-end execution of events, including logistics, registration, vendor coordination, and on-site support.
- Partner with sales, business development, and marketing teams to drive engagement with target accounts.
- Track key performance metrics including meetings booked, leads generated, pipeline influenced, cost per lead, and ROI.
- Maintain reporting dashboards that connect event activity to revenue outcomes.
- Manage budgets, contracts, timelines, and deliverables to ensure successful execution.
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