Senior Manager, Content & Thought Leadership
New
G
Goodway GroupMarketing Services
RemoteFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- Project ManagementSEOStakeholder management
Requirements
- 7+ years of experience in B2B content marketing, editorial strategy, thought leadership, or communications.
- Exceptional writing and editing skills with a portfolio of insight-led work.
- Proven experience developing and managing an editorial strategy across multiple channels.
- Skilled at translating complex subject matter into clear, compelling content.
- Experience partnering with executives and subject matter experts.
- Strong project management skills with the ability to manage calendars and contributors.
- Working knowledge of SEO/GEO and AI-enabled content practices.
- Familiarity with social platforms and content performance measurement tools.
- Strong editorial judgment and ability to influence senior stakeholders.
Responsibilities
- Own editorial and content strategy across internal and external channels.
- Translate business priorities into a year-round editorial roadmap.
- Lead annual thought leadership programs, including flagship research reports.
- Develop executive thought leadership programs, including LinkedIn content and speaking engagements.
- Create sales enablement assets such as presentations, case studies, and ABM content.
- Manage the annual content calendar and coordinate contributions from practice leaders.
- Monitor emerging trends in AI, social media, and Connected Commerce.
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