Senior Manager, Content Marketing Nonprofits
New
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GoFundMeNonprofit Technology
Location: RemoteFull-TimeManager
Salary$151,000 - $226,000
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Job Details
- Experience
- 10+ years of B2B content experience, with at least 3 years in a team leadership or senior editorial role
- Required Skills
- SEOSaaS
Requirements
- 10+ years of B2B content experience.
- At least 3 years in a team leadership or senior editorial role.
- Proven experience building or significantly scaling a content function.
- Portfolio covering thought leadership, long-form content, and distinctive voice.
- Experience with SEO fundamentals and content distribution.
- Experience with pipeline-connected content strategy in a SaaS environment.
- Strong editorial instincts and the ability to give direct, actionable feedback.
- Comfort with performance analysis and using data to inform editorial decisions.
- Proclivity for data and editorial judgment.
Responsibilities
- Lead nonprofit content strategy across the Global Go To Market organization in collaboration with Events and Comms teams.
- Develop and maintain a clear editorial point of view for content coverage.
- Own the end-to-end content calendar, balancing thought leadership with pipeline-connected pieces.
- Write and edit flagship content, cornerstone articles, and other high-visibility pieces.
- Set editorial bars and provide structure, creative direction, and mentorship to the content team.
- Build processes and infrastructure for briefing templates, editorial workflows, and review cycles.
- Track and analyze content performance metrics including organic traffic, engagement, and pipeline influence.
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