Paid Media Analyst
B
BiolongevaHealthTech
ColombiaFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Inglés (lectura y comunicación)
- Required Skills
- Data AnalysisGoogle AnalyticsSEO
Requirements
- Proven experience managing digital advertising on Google Ads, TikTok Ads, and Meta Ads.
- Solid knowledge of SEO/SEM and organic positioning.
- Strong data analysis skills with the ability to make data-driven decisions.
- University degree in Marketing, Communication, Engineering, or related fields.
- Good level of English (reading and communication).
- Autonomous, proactive, and independent working style.
- Familiarity with tools such as Google Analytics, Meta Business Suite, and automation platforms.
- Experience in health, wellness, or mass consumption sectors is a plus.
Responsibilities
- Create, manage, and optimize campaigns in Google Ads, TikTok Ads, and Instagram Ads.
- Analyze the conversion funnel daily to identify drop-off points.
- Manage advertising budgets efficiently to maximize ROI.
- Develop and implement SEO and SEM strategies to drive organic growth.
- Position the Biolongeva brand in search engines and AI tools for key terms like peptides and longevity.
- Collaborate with the content team to align creatives with conversion objectives.
- Report key metrics and proactively propose actionable improvements.
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