Senior Paid Search Manager
New
O
OnHiresConsumer Tech
Europe (remote)Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- Data AnalysisBudget management
Requirements
- 4+ years of hands-on experience managing paid search campaigns.
- Strong expertise in Google Ads.
- Practical experience managing Microsoft Ads campaigns.
- Experience personally owning significant monthly advertising budgets.
- Proven success scaling paid search while maintaining performance.
- Strong knowledge of campaign structure, keyword management, bidding strategies, automation, pacing, and optimisation.
- Deep understanding of conversion tracking, server-side conversions, attribution, and their practical limitations.
- Experience validating advertising platform data against internal analytics or backend reporting.
- Strong analytical mindset and confidence making fast, data-driven decisions.
- Experience working with B2C subscription products or large-scale e-commerce businesses.
Responsibilities
- Own paid search acquisition across Google Ads and Microsoft Ads.
- Build, launch, and scale search campaigns across multiple countries.
- Manage campaign structure, keyword clustering, negative keywords, bidding strategies, budgets, and pacing.
- Continuously analyse performance and optimise campaigns using both advertising platform data and internal business metrics.
- Scale advertising spend while maintaining acquisition efficiency.
- Own keyword expansion, search query analysis, and ongoing account optimisation.
- Test ad copy and work closely with landing page improvements to maximise conversion.
- Ensure accurate conversion tracking and understand the strengths and limitations of attribution models.
- Reconcile advertising platform data with internal product and revenue metrics.
- Maintain healthy advertising accounts, including billing, policy compliance, and issue resolution.
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