Cold Email Lead Generation Specialist

PavagoLead Generation

Pakistan, U.S. Business HoursFull-TimeMiddle

Salary not disclosed

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Job Details

1-2 years experience in outbound lead generation, SDR, or email marketing campaigns.
Hands-on experience with cold email tools (Apollo, Lemlist, Instantly, Woodpecker, or similar).
Strong copywriting skills focused on persuasive sales outreach and conversion optimization.
Proficiency with Excel/Google Sheets for list management and data organization.
Experience managing email deliverability, warming domains, and maintaining sender reputation.
Knowledge of compliance frameworks (GDPR, CAN-SPAM, CCPA) and best practices.
Analytical mindset with ability to track performance metrics and optimize based on data.
Experience with CRM platforms (Salesforce, HubSpot, Zoho) and lead qualification processes.
Strong attention to detail and ability to maintain accurate records and campaign documentation.
Technical familiarity with DNS records, SPF/DKIM/DMARC setup (preferred).

Build targeted prospect lists using ZoomInfo, Apollo, LinkedIn Sales Navigator, and lead databases.
Research and segment contacts by persona, industry, geography, and ideal customer profiles.
Write compelling email copy with personalized subject lines and value-driven messaging.
Launch multi-step email sequences (4-8 touchpoints) optimized for engagement and conversion.
Manage email deliverability through domain warming, IP management, and compliance monitoring.
A/B test subject lines, templates, send times, and CTAs to improve campaign performance.
Track and analyze metrics: open rates, click rates, reply rates, and positive responses.
Monitor campaign health with bounce rates, spam flags, and sender reputation tracking.
Qualify incoming leads and route warm prospects to sales teams with detailed CRM notes.
Ensure all campaigns comply with CAN-SPAM, GDPR, and CCPA regulations.

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