Digital Marketing Strategist
New
N
NORYEducation, STEM
RemotePart-Time
Salary25 - 40 USD per hour
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Job Details
- Required Skills
- Graphic DesignContent creationSEODigital MarketingData analytics
Requirements
- Demonstrated success in digital marketing within the NYC education and parenting sectors.
- Strong emphasis on data-driven decision-making.
- Advanced skills in creating highly engaging multimedia content.
- Robust portfolio showcasing video production, graphic design, and written copywriting.
- In-depth knowledge of behaviors, trends, and priorities unique to the NYC parenting community.
- Ability to provide documentation of data-driven results such as conversion growth, engagement rates, or ROI metrics.
Responsibilities
- Develop and refine a data-driven customer acquisition strategy tailored specifically to key segments within the NYC parenting and education markets.
- Produce and manage compelling marketing content, including short-form videos, images, and brand narratives.
- Implement SEO best practices, conduct keyword research, and optimize website content for organic search visibility.
- Manage and optimize digital channels, primarily Instagram and YouTube, based on engagement metrics.
- Track and analyze cross-channel campaign performance and SEO effectiveness to provide strategic insights.
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