Creative Strategist
New
M
MVR DigitalPerformance Marketing
Source API remote eligibility restrictions: PortugalFull-TimeMiddle
Salary2,600 - 4,000 USD per month
Apply NowOpens the employer's application page
Job Details
- Experience
- 3+ years
- Required Skills
- Data Analysis
Requirements
- 3+ years of experience in creative strategy, performance marketing, media buying, or copywriting.
- Proven experience writing structured creative briefs rather than conceptual mood boards.
- Recent, hands-on experience writing UGC scripts with a portfolio or examples of produced ads.
- Working fluency in Meta Ads Manager and Google Ads reporting, specifically analyzing hook-rate and hold-rate curves.
- Demonstrated ability to manage multiple client accounts and external creative partners in a fast-paced environment.
- Strong written communication skills for effective async collaboration.
- Experience in DTC or e-commerce industries is strongly preferred.
- Understanding of how creative instincts apply to luxury or premium brand environments.
Responsibilities
- Read Meta and Google ad performance data daily to identify trends in hook fatigue, attention, and audience saturation.
- Translate performance signals into structured creative briefs including segment, message, hook type, format, reference, and success metric.
- Build and prioritize a creative testing roadmap in collaboration with media buyers.
- Manage the briefing process for designers, video editors, copywriters, and UGC creators.
- Maintain a tagged creative asset library for iterative concept development.
- Track and adapt UGC trends from TikTok and Instagram for client campaigns.
- Write UGC-style scripts featuring hook, problem, proof, and CTA structures within 15-30 seconds.
- Iterate on existing creative concepts by tightening hooks and adjusting pacing based on data.
View Full Description & ApplyYou'll be redirected to the employer's site
