Amazon PPC Manager/Strategist
New
M
MultiplyMiiECommerce Marketing
Remote Philippines, Monday-Friday; 9am- 5pm PST (5 hours morning PST overlap)Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3–5+ years
- Required Skills
- Data AnalysisMicrosoft ExcelGoogle Sheets
Requirements
- 3–5+ years of hands-on Amazon PPC management experience.
- Proven experience independently managing multiple Amazon brands or client accounts simultaneously.
- Strong understanding of Sponsored Products, Sponsored Brands, Sponsored Display, Sponsored Brand Video, audience targeting, and campaign structures.
- Experience managing monthly advertising budgets of at least $50,000.
- Demonstrated ability to make strategic recommendations rather than simply execute instructions.
- Ability to diagnose problems by evaluating both advertising performance and broader business factors.
- Comfortable communicating recommendations to clients and explaining complex PPC concepts in simple business language.
- Highly organized with strong ownership, prioritization, and independent decision-making skills.
- Advanced Google Sheets or Excel proficiency.
Responsibilities
- Develop and own end-to-end Amazon advertising strategy across multiple brands.
- Manage Sponsored Products, Sponsored Brands, Sponsored Brand Video, Sponsored Display, and new Amazon Ads formats.
- Build campaign structures that support both short-term profitability and long-term account growth.
- Analyze account performance daily and independently determine when to scale, optimize, restructure, or pause campaigns.
- Conduct keyword research, search term mining, negative keyword management, audience expansion, and bid optimization.
- Identify opportunities beyond PPC, including listing quality, pricing, inventory, Buy Box ownership, creative assets, catalog structure, and customer conversion factors.
- Present clear performance insights and strategic recommendations supported by data.
- Partner with creative teams by providing direction on imagery, video assets, messaging, and testing opportunities.
- Collaborate with operations teams to ensure advertising strategy aligns with inventory availability, product launches, and business priorities.
- Stay current with Amazon Ads updates, emerging features, AI capabilities, automation tools, and industry best practices.
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