CRM Campaign Manager
T
The Brandtech GroupMarketing Technology
Remote (Mexico)Full-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- English
- Experience
- 3+ years
- Required Skills
- FigmaMicrosoft Power BISalesforceA/B testing
Requirements
- 3+ years of hands-on experience building, segmenting, and deploying complex email and SMS campaigns in an enterprise Marketing Automation Platform.
- Deep technical proficiency in Oracle Eloqua is strictly required.
- Strong understanding of integration between Marketing Automation Platforms (Eloqua) and CRMs (Salesforce).
- Experience with Customer Data Platforms (Hightouch).
- Advanced skills in audience segmentation, dynamic content, and personalization variables within Eloqua.
- Experience with Figma and Figma-to-HTML automation plugins.
- Strong understanding of email deliverability, bounce management, and suppression logic.
- Familiarity with project management tools like Workfront or Monday.com.
- Professional proficiency in English.
Responsibilities
- Build, test, and deploy omnichannel campaigns (Email and SMS) across education institutions natively within Oracle Eloqua.
- Manage campaign setup including audience list imports, segmentation application, dynamic content configuration, and A/B testing.
- Execute pre-deployment QA including seed list testing, rendering checks, link validation, and content accuracy.
- Manage campaign scheduling and deployment including time zone coordination.
- Support the CRM Strategist by leveraging segments from the Customer Data Platform (Hightouch) and Salesforce data.
- Monitor campaign performance post-deployment and manage deliverability using tools like Validity.
- Maintain campaign documentation, build logs, and deployment records.
- Contribute to performance reporting by compiling data for Power BI dashboards.
View Full Description & ApplyYou'll be redirected to the employer's site
