Acquisition Director (Programmatic)
J
Jump 450Digital Advertising
United StatesFull-TimeDirector
Salary$115-125k Base; Total Compensation Potential: $135,000 with yearly bonus.
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Job Details
- Experience
- 5+ years
- Required Skills
- Amazon RDSA/B testing
Requirements
- 5+ years of experience in paid media.
- Deep, hands-on expertise in Programmatic advertising specifically in DV360, The Trade Desk, and Amazon DSP.
- Proven experience managing large-scale, data-driven media campaigns across Search (Google/Bing) and Social (Meta, TikTok, LinkedIn).
- Skilled in performance analytics, forecasting, pacing, and A/B testing.
- Experience managing multi-million dollar budgets with accountability for performance KPIs.
- Excellent communication and client-facing skills.
- Strong understanding of attribution models, conversion tracking, and incrementality testing.
- Self-starter mindset with the ability to thrive in a fast-paced environment.
Responsibilities
- Serve as the client's subject matter expert in Programmatic while overseeing search and social performance.
- Own end-to-end campaign strategy and execution across platforms including DV360, The Trade Desk, Amazon DSP, Google Ads, and Meta.
- Build and present multi-channel media plans with clear budget allocations, KPIs, pacing, and testing roadmaps.
- Drive continuous optimization using real-time bidding, audience segmentation, and platform algorithms.
- Collaborate with creative and analytics teams to develop test-and-learn strategies.
- Provide high-touch communication, strategic recommendations, performance reporting, and actionable insights to clients.
- Analyze performance, synthesize insights, and deliver executive-level reporting.
- Train and mentor junior team members in performance marketing best practices.
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