Analista de SEO Sênior

New
BrazilFull-TimeSenior
Salary not disclosed
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Job Details

Required Skills
Artificial IntelligenceGoogle AnalyticsSEOWordPressSEMrushAhrefs

Requirements

  • Extensive experience managing SEO content projects at scale, with a strong focus on organic traffic growth and conversion results.
  • Practical experience using artificial intelligence tools in daily workflows, including prompt engineering and AI automation processes.
  • Strong knowledge of the three main SEO pillars: on-page, technical, and off-page SEO, including crawling, indexing, rendering, and link building.
  • Advanced proficiency with SEO tools such as Semrush, Ahrefs, Screaming Frog, Google Search Console, and Google Analytics 4.
  • Knowledge of GEO/AEO, semantic SEO, entities, topics, structured data, and content optimization for large language models.
  • Experience applying E-E-A-T and YMYL principles, especially for sensitive industries such as finance.
  • Proven experience with Google Discover and Google News optimization strategies.
  • Strong knowledge of WordPress and end-to-end content strategies.
  • Advanced Excel or Google Sheets skills.
  • Experience with YouTube SEO and App Store Optimization (ASO).

Responsibilities

  • Design and lead comprehensive SEO content strategies, from keyword research and planning to execution and measurement of organic revenue impact.
  • Develop scalable AI-assisted content workflows, including research, content briefs, drafting support, E-E-A-T reviews, optimization, and content refresh processes.
  • Optimize content for emerging search experiences, including Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO), improving visibility across AI-powered search platforms.
  • Analyze and combine data from Google Search Console, GA4, and internal conversion metrics to identify meaningful growth opportunities.
  • Manage technical SEO initiatives, including crawling, indexing, rendering, structured data, and website performance improvements.
  • Build and automate SEO processes using scripts, AI agents, and productivity tools to improve efficiency and scalability.
  • Partner with developers to define technical requirements, validate implementations, and ensure SEO best practices are incorporated into products.
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