Senior Insights Analyst, Mobile Analytics

New
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NPRMultimedia, News Media
You will have the option of working (a) remotely from a location of your choosing within the United States that is supported by NPRFull-TimeSenior
Salary105,435.13 - 116,380.66 USD per year
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Job Details

Experience
5+ years
Required Skills
SQLMicrosoft ExcelData visualizationGoogle SheetsBigQuery

Requirements

  • 5+ years of demonstrated expertise in SQL and databases.
  • Proven expertise in fetching and transforming data using SQL and analytics APIs.
  • 5+ years of demonstrated expertise in Google Firebase data and app analytics.
  • 5+ years of demonstrated expertise with GA4 or similar large digital behavioral datasets.
  • 5+ years of demonstrated experience in Optimizely or a comparable experimentation tool.
  • Expert proficiency in Excel or Google Sheets, including complex formulas and automated reporting.
  • Strong data visualization skills and the ability to explain complex quantitative information to non-technical audiences.
  • Experience owning data-driven research from project inception to completion.
  • Strong stakeholder communication and relationship-building skills.
  • Ability to independently learn and integrate new data sources.
  • Eagerness to train team members and contribute to a data-driven strategy.

Responsibilities

  • Assess audience behavior and advocate for audience needs on the NPR App.
  • Manage and own the experimentation process on owned and operated platforms.
  • Formulate and analyze experiments, partnering with internal teams to implement results.
  • Provide foundational trend reporting and actionable insights for organizational stakeholders.
  • Write, implement, and maintain complex SQL queries for performance analytics across app, video, and website datasets.
  • Train internal teams on the use of data tools and resources for decision-making.
  • Prioritize analytical work based on departmental and organizational strategy.
  • Develop research tools and reporting to address evolving business needs.
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105,435.13 - 116,380.66 USD per year
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