Product Marketer
New
D
DBSync IncData Integration SaaS
Bengaluru, Karnataka, India, U.K Shift (1:30 PM IST to 10:30 PM IST)Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 2–3 years
- Required Skills
- Project ManagementSalesforceCRMSaaS
Requirements
- Bachelor’s degree in Computer Science, Engineering, or related field; MBA preferred.
- 2–3 years of experience working in SaaS companies.
- Strong technical acumen and aptitude for DataOps and data management practices.
- General understanding of cloud platforms such as AWS, Google Cloud, Azure, Snowflake, and Redshift.
- General understanding of databases such as MySQL, SQL Server, and PostgreSQL.
- Experience in hosting webinars, creating videos, and delivering technical presentations.
- Proficiency in marketing tools, analytics platforms, and CRM systems.
- Strong project management skills and ability to collaborate across cross-functional teams.
- Exceptional written and verbal communication skills.
- Prior experience in technology consulting or enterprise technology marketing is highly desirable.
- Experience with Salesforce and D365 is a plus.
Responsibilities
- Craft and deliver product messaging focused on data replication and Change Data Capture (CDC) solutions through webinars, videos, and educational content.
- Present and host webinars and videos to educate customers on product capabilities and benefits.
- Analyze market trends, customer behavior, and competitor offerings to inform marketing strategies.
- Collaborate with cross-functional teams to create go-to-market plans for new product launches, feature updates, and demand generation.
- Define target customer segments, value propositions, and distribution channels.
- Create marketing collateral including product demos, data sheets, whitepapers, blog posts, and videos.
- Develop presentations and training materials to empower the sales team with product knowledge and value propositions.
- Plan and execute marketing campaigns that generate leads and drive customer engagement.
- Use data and analytics to track campaign performance, ROI, and other relevant metrics.
- Lead category development and positioning to establish DBSync as a thought leader in DataOps and cloud integration.
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