Senior Media Buyer
New
P
PavagoDigital Marketing
Pakistan, U.S. Business HoursFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- 3+ years
- Required Skills
- Data AnalysisLead Generation
Requirements
- 3+ years of hands-on experience managing Meta (Facebook & Instagram) advertising campaigns.
- Proven experience managing at least $10,000/month in advertising spend.
- Experience managing 5 or more client accounts simultaneously.
- Strong understanding of Meta Ads Manager, Business Manager, Pixel, Conversion API, and event tracking.
- Experience optimizing campaigns for lead generation and customer acquisition.
- Strong analytical skills with the ability to interpret campaign data and make optimization decisions.
- Experience creating creative strategies and writing detailed creative briefs.
- Excellent written and verbal English communication skills.
- Ability to work independently in a fast-paced remote environment.
Responsibilities
- Build, launch, and manage Facebook and Instagram advertising campaigns from strategy through execution.
- Manage multiple client accounts while ensuring each campaign meets performance goals.
- Optimize campaign structure, audiences, placements, bidding strategies, and budgets.
- Monitor campaign performance daily and identify opportunities to improve results.
- Develop creative concepts, ad angles, and messaging for campaigns.
- Communicate campaign performance and recommendations to clients and internal stakeholders.
- Prepare clear performance reports with actionable insights.
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