Analista de Marketing Growth & Performance
New
BrazilFull-TimeMiddle
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisA/B testingHubSpot
Requirements
- Experience in Performance Marketing, Growth Marketing, or Paid Traffic Management
- Hands-on experience with Google Ads and Meta Ads campaigns
- Strong understanding of acquisition metrics and digital performance analysis (CPL, CAC, ROI, ROAS, etc.)
- Experience working with CRM platforms and marketing automation tools such as HubSpot or RD Station
- Ability to interpret data and translate insights into practical marketing actions
- Strong experimentation mindset with experience in A/B testing and optimization
- Solid understanding of funnel dynamics and conversion optimization strategies
- Highly analytical, detail-oriented, and results-driven profile
- Strong communication and collaboration skills with cross-functional teams
Responsibilities
- Plan, execute, and optimize paid media campaigns across platforms such as Google Ads and Meta Ads
- Monitor and analyze key performance metrics including CPL, CAC, ROI, ROAS, and conversion rates
- Design and run continuous experiments on creatives, ad copy, audiences, offers, and landing pages
- Identify bottlenecks and improvement opportunities across the sales and marketing funnel
- Collaborate with commercial teams to enhance lead quality and conversion performance
- Support growth strategies focused on acquisition, scaling, and performance optimization
- Transform data insights into actionable recommendations to improve campaign results
- Maintain continuous reporting and performance tracking to guide decision-making
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