Senior Manager, O&O Ad Operations

New

CanadaFull-TimeManager

Salary100,000 - 120,000 CAD per year

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Job Details

5+ years of experience in digital ad operations within a publisher, media, or digital content environment.
Proven experience leading teams and managing cross-functional initiatives in a fast-paced environment.
Strong expertise with Google Ad Manager (GAM) and related ad tech ecosystems, including SSPs and header bidding.
Experience managing direct-sold campaign delivery, inventory optimization, and yield management strategies.
Strong analytical skills with proficiency in Excel and Google Sheets for reporting and performance analysis.
Excellent communication and collaboration skills, with the ability to work effectively across technical and business stakeholders.
Preferred: experience in sports, media, publishing, or digital content industries.
Preferred: familiarity with Agile methodologies and structured project delivery environments.

Lead, coach, and develop the O&O Ad Operations team to ensure high-quality campaign execution and alignment with revenue goals.
Oversee end-to-end delivery, pacing, and optimization of direct-sold advertising campaigns across multiple digital properties.
Monitor ad inventory utilization and identify opportunities to improve yield and maximize revenue performance.
Manage the performance and health of ad tech platforms, including Google Ad Manager and related systems such as SSPs and header bidding setups.
Collaborate with Sales, Product, Engineering, and external vendors to troubleshoot delivery issues and optimize campaign execution.
Develop and implement scalable workflows, automation, and QA processes to improve campaign setup, reporting, and operational efficiency.
Support strategic advertising partnerships and contribute to cross-functional initiatives that enhance monetization capabilities.

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