Content & SEO Operations Specialist
New
B
BreezewayHospitality Technology
US or SpainFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- At least 2 years
- Required Skills
- Google AnalyticsSEOSEMrushAhrefs
Requirements
- At least 2 years of professional experience in SEO, content operations, or a combined digital marketing role.
- Hands-on proficiency with Ahrefs, SEMrush, or equivalent SEO software.
- Experience managing content and workflows within HubSpot CMS.
- Ability to analyze data and make independent prioritization decisions.
- Familiarity with crawl-analysis tools such as Screaming Frog or Sitebulb.
- Experience using content-optimization platforms like Clearscope, Surfer SEO, or Frase.
- Familiarity with AI content-workflow tools such as AirOps.
- Strong understanding of technical SEO elements including schema markup, canonical tags, and 301 redirects.
Responsibilities
- Manage on-site SEO infrastructure including internal link structures, hub-and-spoke cluster architecture, and URL strategy.
- Monitor website health by resolving technical issues like broken links, 404 errors, and crawl errors using audit tools.
- Execute off-site SEO and backlink strategies, including partner outreach and industry publication placements.
- Build and optimize keyword-focused content briefs and manage the end-to-end content production calendar.
- Conduct regular content gap analyses, track competitor movements, and monitor keyword performance.
- Maintain GA4 conversion goal tracking and report on organic channel KPIs.
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