Senior Product Marketing Manager
New
V
VTEXCommerce Platform
Location: BrazilContractSenior
Salary not disclosed
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Job Details
- Languages
- Excellent written communication in English and Portuguese.
Requirements
- Strong experience in product marketing with a track record in enterprise B2B SaaS.
- Proven ability to independently build and own product marketing programs from inception.
- Demonstrated skill in developing positioning and messaging frameworks from scratch.
- Strong copywriting instincts with a focus on value propositions and high-converting copy.
- Ability to take ambiguous problems, define clear approaches, and deliver without constant direction.
- Experience managing executive stakeholders in cross-functional, fast-moving environments.
- Proficiency with AI tools for research, content creation, and analysis.
- Excellent written communication skills in English and Portuguese.
- Digital commerce experience is preferred; familiarity with conversational commerce or customer engagement platforms is a plus.
Responsibilities
- Own positioning and messaging by building and maintaining a source of truth for the platform portfolio.
- Lead end-to-end go-to-market strategy, planning, and product launches across global regions.
- Define the Ideal Customer Profile and conduct ongoing competitive and market analysis.
- Drive prospect funnel progression and platform adoption among existing merchants.
- Create sales collateral and enablement materials including playbooks, pitch narratives, and battle cards.
- Communicate product releases internally and externally to ensure consistent messaging.
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