Channel Partner Marketing Specialist
New
Based in GermanyFull-TimeMiddle
Salary not disclosed
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Job Details
- Required Skills
- Project ManagementStakeholder managementCRM
Requirements
- Experience in channel partner marketing, distributor marketing, or partner enablement within a B2B environment, ideally in life sciences, diagnostics, biotechnology, or technical industries.
- Proven experience managing multi-region marketing campaigns, ideally across EMEA.
- Strong project management skills with the ability to coordinate multiple priorities and stakeholders simultaneously.
- Excellent written and verbal communication skills with strong attention to detail.
- Strong organizational and coordination abilities in fast-paced, cross-functional environments.
- Experience working with CRM systems and lead management processes.
- Ability to analyze performance data and contribute to continuous improvement initiatives.
- Strong stakeholder management skills with the ability to work effectively across sales, marketing, and partner organizations.
- Comfortable operating in a remote, international, and matrixed organization.
- Willingness and ability to travel up to 25% across the EMEA region.
- Proactive, structured, and collaborative working style with strong execution focus.
Responsibilities
- Lead and support channel partner marketing activities across EMEA, ensuring distributors and dealers are equipped with relevant campaigns, messaging, and marketing assets.
- Coordinate and execute partner-facing events, seminars, and campaigns, including preparation and distribution of branded marketing materials.
- Act as the main marketing point of contact for channel partners, capturing feedback and ensuring alignment between partner needs and internal marketing strategy.
- Collaborate with regional Channel Sales, Training, Market Development, and Marcom teams to ensure consistent execution of channel marketing initiatives.
- Support lead generation and demand creation activities, ensuring effective governance of channel marketing processes.
- Define, track, and analyze channel marketing performance metrics and KPIs, driving continuous improvement across partner programs.
- Manage channel marketing budgets, invoices, and related administrative processes.
- Ensure CRM systems and lead management processes are effectively utilized across the partner ecosystem.
- Provide project management support for multi-region marketing initiatives, ensuring timely execution and high-quality delivery.
- Contribute to ongoing optimization of partner enablement tools, content, and marketing processes.
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