Regional Marketing Manager

J
JustMarketsFintech Crypto
Location: Latin AmericaFull-TimeManager
Salary not disclosed
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Job Details

Languages
Native Spanish, fluent Business English
Experience
4+ years of marketing experience, including 2+ years in a leadership role
Required Skills
Data AnalysisGoogle AnalyticsSEODigital MarketingBudget management

Requirements

  • 4+ years of marketing experience.
  • 2+ years in a leadership role managing a team of 3+ specialists.
  • Expertise in organic and partnership-driven acquisition in Argentina and LATAM.
  • Experience scaling KOL/Influencer marketing, local PR, and offline events.
  • Proven experience managing and optimizing $50,000+ monthly marketing budgets.
  • Strong background in sourcing and closing deals with influencers and local partners.
  • Hands-on experience with GA4, Tableau, or PowerBI.
  • Experience with mobile attribution platforms like AppsFlyer or Adjust.
  • Experience with project management tools such as Jira, Asana, or Confluence.
  • Native Spanish and fluent Business English.

Responsibilities

  • Manage, mentor, and synchronize a local team of 4 specialists (KOL, Community, PR/Events, SEO).
  • Develop quarterly marketing plans for Argentina.
  • Manage and optimize regional marketing budgets of $50k-$100k+ monthly.
  • Monitor campaign performance using analytics platforms and interpret cohort data.
  • Serve as the bridge between the local team and Global HQ.
  • Monitor competitive landscape and local payment methods.
  • Ensure compliance of local marketing initiatives with financial regulations.
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