Senior Manager, Field Marketing
New
Remote-first flexibility within India.Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8+ years
- Required Skills
- Project ManagementSalesforceCRMHubSpot
Requirements
- 8+ years of experience in B2B marketing, including strong exposure to field marketing and channel/partner marketing.
- Proven experience in the enterprise technology or cybersecurity industry is highly preferred.
- Demonstrated experience managing and developing teams, including at least 3 direct reports.
- Strong track record of delivering pipeline growth and achieving marketing KPIs.
- Hands-on experience with marketing automation platforms (e.g., HubSpot or similar) and CRM systems such as Salesforce.
- Strong project management, organizational, and stakeholder management skills in complex, multi-region environments.
- Excellent communication and collaboration skills across cross-functional and international teams.
- Results-driven mindset with the ability to balance strategy and execution effectively.
- Comfortable working independently in a fast-paced, high-growth environment.
Responsibilities
- Define and execute the APJ field marketing strategy aligned with regional sales objectives and revenue targets.
- Lead end-to-end demand generation initiatives across digital campaigns, events, content, and integrated marketing programs.
- Own channel and partner marketing activities across distributors and resellers, including MDF planning, execution, and ROI tracking.
- Develop and deliver partner enablement programs, training sessions, and joint marketing initiatives to drive partner performance.
- Collaborate closely with sales leadership to align marketing efforts with pipeline generation and account growth priorities.
- Lead, mentor, and develop a small regional field marketing team, ensuring strong performance and professional growth.
- Track, analyze, and report on marketing performance metrics, optimizing programs based on data-driven insights.
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