Senior Marketing Automation Manager
New
This role will be based remotely in the EMEA region.Full-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- PythonSQLJavascriptLead GenerationCRMHubSpot
Requirements
- Advanced proficiency with Marketo, Hubspot or Salesforce Marketing Cloud
- Experience in setting up integrations and automations between CRM systems and other platforms
- Ability to work with at least two of the following languages: Python, JS, SQL, Velocity
- A solid understanding of lead generation data
- Strong understanding of segmentation strategy and CRM best practices
- Engagement with the latest trends in marketing technology
Responsibilities
- Design and optimise advanced lifestyle journeys across e-mail and multi-channel CRM
- Monitor overall Marketo performance and health
- Lead experimentation programmes across nurture streams, targeting and conversion optimisation
- Develop advanced lead nurturing, lead scoring and engagement frameworks
- Build scalable automation workflows to support other stakeholders in Marketing
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