Marketing Copywriter

New

CanadaFull-TimeMiddle

Salary65,000 - 80,000 CAD per year

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Job Details

1+ year of professional experience in marketing copywriting or content writing, ideally in a SaaS environment.
Strong ability to simplify complex products or systems into clear, persuasive messaging.
Excellent writing skills with a strong sense of tone, clarity, and audience alignment.
Ability to write quickly while maintaining high quality and attention to detail.
Strong curiosity about buyer psychology and how messaging influences decision-making.
Comfortable working in a fast-paced, iterative environment with frequent feedback and revisions.
Experience using AI tools as part of modern content creation workflows is an asset.
Familiarity with SEO principles, digital marketing channels, and campaign-based content is a plus.
Strong communication skills and openness to collaboration and feedback.
Self-motivated, adaptable, and eager to continuously improve writing craft and messaging strategy.

Own the clarity, consistency, and quality of marketing messaging across all channels, ensuring alignment with brand positioning and product value.
Develop a strong understanding of the product to ensure all copy accurately reflects real capabilities and use cases.
Write and refine a wide range of marketing content including landing pages, website copy, ads, email campaigns, buyer guides, video scripts, and product marketing assets.
Collaborate with marketing and product teams to translate complex technical concepts into clear, engaging, and customer-focused messaging.
Adapt messaging for different buyer personas, levels of sophistication, and stages of the customer journey.
Support multi-channel marketing initiatives including SEO-driven content, campaign assets, and digital promotions.
Use AI tools to support research, ideation, and drafting while ensuring final copy meets high editorial standards.

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