Lead Creative Strategist
New
United KingdomFull-TimeLead
Salary55,000 - 85,000 GBP per year
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Job Details
- Experience
- 4–6 years
- Required Skills
- Project ManagementScripting
Requirements
- 4–6 years in a hands-on creative strategy role focused on performance creative, digital content, or campaign strategy within high-growth B2C brands or agencies.
- Compelling portfolio demonstrating the ability to translate strategic insights into high-performing digital video and mobile-first content.
- Expertise in digital content production workflows, including scripting, storyboarding, editing, and delivering optimized assets.
- Proven ability to use campaign metrics (CTR, CPA, ROAS) to critique, iterate, and scale creative concepts.
- Proficiency with design tools and video production/editing software.
- Strong project management skills and ability to manage complex cross-functional workflows.
Responsibilities
- Write and develop campaign and brand plans, including brand voice, messaging, style, and content architecture.
- Conduct creative discovery through research of UK market campaigns, social trends, and user behavior.
- Develop strategic campaign concepts that turn insights into actionable blueprints for digital content.
- Translate concepts into executable digital assets, taking ownership of production workflows for high-volume video ads, short-form scripts, and performance-driven content.
- Partner with internal teams to analyze performance data and iterate creative assets for optimal acquisition efficiency.
- Ensure all content maintains alignment with BJAK’s new UK brand voice.
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