Sr. Director of Marketing
New
Remote-first work environment within eligible U.S. statesFull-TimeDirector
Salary not disclosed
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Job Details
- Experience
- 8+ years
- Required Skills
- Stakeholder managementDigital Marketing
Requirements
- 8+ years of progressive B2B marketing experience
- Senior leadership responsibilities in SaaS or enterprise technology
- Proven track record of building and scaling high-performing marketing teams
- Strong expertise in brand strategy, product marketing, and integrated go-to-market execution
- Demonstrated success in demand generation, pipeline creation, and marketing-sourced revenue growth
- Experience managing multi-channel campaigns (digital, ABM, events, content, partner marketing)
- Strong analytical mindset
- Experience working with sales, product, and partner organizations
- Excellent leadership, communication, and stakeholder management skills
- Ability to operate strategically and tactically in high-growth environments
Responsibilities
- Lead and scale a multi-disciplinary marketing organization covering brand, product marketing, digital marketing, demand generation, content, communications, events, and web strategy
- Define and evolve brand positioning, messaging frameworks, and visual identity
- Own integrated go-to-market strategy across campaigns, product launches, ABM programs, and partner-led initiatives
- Drive demand generation strategies focused on new customer acquisition, upsell, and expansion revenue
- Oversee paid, owned, and earned media strategies
- Partner with product and alliance teams to strengthen ecosystem and partner marketing programs
- Manage marketing budgets, performance tracking, and ROI optimization
- Establish KPIs and reporting frameworks
- Guide website strategy, content operations, and digital experience optimization
- Refine processes, tools, and workflows to improve efficiency
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