- Own client accounts and serve as the primary point of contact
- Run bi-weekly client calls to review performance, discuss strategy, and align on next steps
- Send bi-weekly performance reports 24 hours before scheduled calls
- Build, launch, and optimize Meta advertising campaigns focused on lead generation and appointment booking
- Manage campaign budgets, audience targeting, bid strategies, and creative testing
- Troubleshoot underperforming campaigns and develop intervention strategies
- Write ad copy and video sales letter scripts
- Set up tracking, pixels, and conversion events
- Configure Calendly integrations, Zapier automations, and lead routing
Lead Generation