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Senior Performance eCommerce Ad Creative Strategist

Senior Performance eCommerce Ad Creative Strategist

New
USAFull-TimeSenior
Salary not disclosed
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Job Details

Requirements

  • Proven experience with direct response marketing campaigns.
  • Strong portfolio demonstrating performance creative work.
  • Expertise in scriptwriting for direct response.
  • Fluency in performance metrics such as ROAS, CTR, and CPA.
  • Experience managing video production workflows, storyboards, and freelancer/creator rosters.
  • Understanding of current ad trends in UGC and paid social.
  • Familiarity with AI tools for copy, content, or video enhancement (preferred).

Responsibilities

  • Write high-converting video scripts with strong hooks and clear CTAs.
  • Develop strategic briefs for creators and designers.
  • Source, negotiate, and collaborate with UGC creators.
  • Storyboard and conceptualize creatives.
  • Analyze ad performance and develop creative iterations.
  • Pitch new creative ideas weekly.
  • Implement creative systems and utilize AI tools for workflow efficiency.
  • Collaborate across teams including editors and marketers.
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