Senior Strategist, Influencer
New
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New Engen, Inc.Digital Marketing
We currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and WisconsinFull-TimeSenior
Salary63,000 - 84,000 USD per year
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Job Details
- Experience
- 3-5 years
- Required Skills
- Data AnalysisMarket ResearchDigital Marketing
Requirements
- 3-5 years of experience in influencer marketing, social strategy, or digital marketing.
- Agency or brand experience preferred.
- Strong understanding of social platforms, creator ecosystems, trends, and content formats.
- Analytical mindset with ability to interpret performance data.
- Experience building strategic plans including creator mix, targeting, and testing frameworks.
- Strong communication and presentation skills.
- Ability to work cross-functionally across sales, media, and execution teams.
- Highly organized and detail-oriented.
- Problem-solving mindset and comfort navigating ambiguity.
Responsibilities
- Translate client briefs into clear, actionable influencer strategies that align with business goals and campaign KPIs.
- Design influencer programs that connect brand objectives with measurable outcomes.
- Collaborate closely with sales, media, and execution teams to ensure strategies are actionable.
- Contribute to pitch development by shaping strategic narratives and building recommendations.
- Participate in client presentations and communicate strategy.
- Use data and research to uncover insights and strengthen strategic approaches.
- Define testing frameworks and optimization plans to improve campaign outcomes.
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