Especialista Salesforce Marketing & Data Cloud
New
BrazilFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5 to 8+ years
- Required Skills
- SQL
Requirements
- 5 to 8+ years of experience working with Salesforce Marketing Cloud and Data Cloud.
- Strong expertise in AMPscript, SSJS, and SQL for advanced marketing automation and data processing.
- Proven experience with Salesforce integrations, including APIs, webhooks, and native connectors.
- Solid understanding of data privacy, security, and LGPD compliance requirements.
- Experience in building and managing complex customer journeys and personalization strategies.
- Strong knowledge of marketing automation, customer data platforms, and digital engagement ecosystems.
- Salesforce certifications such as Data Cloud Consultant, Marketing Cloud Developer/Consultant, or Personalization Accredited Professional are required or highly desirable.
- Strong analytical thinking, problem-solving skills, and ability to work in a consultative, stakeholder-facing role.
- Ability to manage complex technical environments with a focus on performance, scalability, and governance.
Responsibilities
- Design and implement data architecture within Salesforce Data Cloud, including ingestion, identity resolution, modeling, and activation of customer data.
- Develop and optimize customer journeys using Journey Builder and advanced automations in Automation Studio.
- Build real-time hyper-personalization strategies leveraging Marketing Cloud Personalization capabilities.
- Develop robust technical solutions using AMPscript, SSJS, SQL, HTML, CSS, and REST/SOAP APIs.
- Manage data governance practices, including large data volumes, CI/CD processes, and architectural best practices.
- Collaborate with business stakeholders to translate strategic needs into scalable and efficient technical solutions.
- Ensure compliance with data protection regulations (LGPD) and security best practices across implementations.
- Support integration efforts using native connectors, APIs, and event-driven architectures.
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