Senior Director, Digital Marketing & Web Strategy
New
US - RemoteFull-TimeDirector
Salary190,000 - 210,000 USD per year
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Job Details
- Experience
- 15+ years
- Required Skills
- SEODigital MarketingCRM
Requirements
- 15+ years of experience in digital marketing, web strategy, demand generation, or performance marketing.
- Proven experience in B2B SaaS or technology organizations.
- Strong understanding of SEO, paid media, web analytics, and conversion optimization.
- Proficiency with marketing automation, CRM platforms, and ABM platforms.
- Demonstrated success managing cross-functional initiatives and leading high-performing teams.
- Strong analytical mindset for data-driven decision-making.
- Excellent communication and stakeholder management skills.
Responsibilities
- Lead digital marketing strategy and execution across paid search, paid social, display, retargeting, email, and emerging channels.
- Own corporate website strategy, including UX, SEO, content structure, personalization, and conversion optimization.
- Manage performance marketing programs and agency relationships.
- Develop reporting frameworks and dashboards to measure digital engagement and campaign effectiveness.
- Partner with Marketing Operations to support campaign execution and lead flow.
- Lead and develop teams across web, digital, and performance marketing functions.
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