Facebook Ad Manager
New
C
Creative ChaosDigital Marketing
Lahore, Punjab, Pakistan. Karachi, Sindh, Pakistan. Islamabad, Islamabad Capital Territory, PakistanFull-TimeMiddle
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisBudget managementA/B testing
Requirements
- Proven experience managing Facebook Ads campaigns with a strong track record of successful results.
- Deep understanding of Facebook Ads Manager, Power Editor, and related tools.
- Experience with audience targeting, retargeting, and segmentation techniques.
- Strong analytical skills with ability to interpret data and adjust campaigns accordingly.
- Ability to create engaging ad copy and collaborate with design teams.
- Excellent communication and project management skills.
- Up-to-date knowledge of Facebook advertising policies and best practices.
- Experience with A/B testing and optimization strategies.
- Ability to manage budgets and meet campaign objectives efficiently.
- Bachelor’s degree in Marketing, Advertising, or a related field preferred.
Responsibilities
- Plan, create, and manage Facebook ad campaigns across various objectives including awareness, traffic, conversion, and lead generation.
- Conduct thorough audience research and segmentation to target relevant demographics effectively.
- Develop compelling ad creatives and copy in collaboration with content and design teams.
- Monitor campaign performance metrics and KPIs; analyze data to optimize campaigns for better results.
- Manage budgets and bidding strategies to maximize cost-efficiency and ad performance.
- Perform A/B testing on ad creatives, formats, and audiences to identify the most effective strategies.
- Stay up-to-date with Facebook Ads platform updates, policies, and industry trends.
- Prepare regular reports on campaign performance and insights for stakeholders.
- Collaborate with marketing team to integrate Facebook ads with overall marketing strategies.
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