Senior Manager of Content Marketing
United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8–12 years
- Required Skills
- PowerPointCanva
Requirements
- 8–12 years of experience in content marketing, focused on B2B healthcare, health tech, or public sector.
- Proven experience leading brand and demand generation content strategies.
- Strong ability to develop outcomes-driven messaging for executive audiences.
- Hands-on experience creating content for web, social, email, and paid channels.
- Working knowledge of AI content generation and marketing tools.
- Experience collaborating with or managing external PR agencies.
- Strong writing and storytelling skills with ability to translate complex healthcare topics.
- Light design capabilities using tools such as Canva or PowerPoint.
- Background in high-growth SaaS or health tech companies.
- Ability to work effectively in a remote-first environment.
Responsibilities
- Define and lead a content strategy that integrates brand generation with demand generation.
- Build a cohesive narrative connecting storytelling to business outcomes.
- Lead creation of thought leadership, research reports, case studies, and sales collateral.
- Translate product capabilities and data into clear messaging for executive audiences.
- Partner with Growth and Sales teams to support pipeline generation and deal acceleration.
- Leverage AI-powered content generation tools to scale production and enhance quality.
- Manage PR agency relationships and shape thought leadership narratives.
- Implement scalable processes and automation to improve content marketing ROI.
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